LOGO IN VECTOR FORMAT

Why should I have my logo in vector format

Panicky – we often find our clients asking us what Vector files are. Vector graphics program like AI (Adobe Illustrator) use mathematical formulae to construct and store an image.

WHAT ARE THE BENEFITS OF HAVING MY LOGO IN VECTOR FORMAT?

LOGO IN VECTOR FORMAT

  • Can be easily used on any product, stretched, or scaled down without losing its sharpness and quality.
  • Easy to change colour palette and edit colours on the logo.
  • Easy to use on all materials ranging from brochures, stationery, billboards.
  • Easy to recreate and revamp using old elements, for a vector format allows designers to use different elements of the logo separately. Thus, allowing you to retain elements that you like.
Posted in Musings.

Lauren Atkinson

View posts by Lauren Atkinson

Brisbane based graphic designer aiming to help businesses find their unique visual identity. Specialising in logo design