Brisbane Small Business
About the Company
About the Project
We worked with BSB founder Kevin Gammie and started creating a new look and feel for the Brisbane Small Business brand. Our aim was to create something that could build an instant visual connection,
The core idea behind the new BSB logo was the iconic Story Bridge and the Brisbane river; an icon on its own. The colour palette needed to be something of relevance to Brisbane and BSB.
We chose colours that are iconic in Brisbane so we borrowed that visual connection, paired it with a strong font and created the logo!
The Result
The result is a standalone icon which you will see more and more of. We're very happy with the outcome and believe this will carry BSB into the future in a positive and strong way while they go about helping the small businesses of Brisbane.