The colour palette was the starting point of our designing process - it was already decided by the client.
We started working on 3 core logo concepts to present to the folks at Celebrity Skin.
Logo Concept One
We studied their project brief via the SPG design intake form and started penning out the concepts.
Concept one was based on a perfect portrait of a female face. It symbolises elegance and beauty via the portrait and the script fonts used.
The font has a very feminine, soft and sensual feel to it.
Logo Concept Two
The logo in concept 2 represents resurrection, immortality and flexibility - all which are in line with their luxurious treatments.
The Serif fonts were used to depict gentleness and exude elegance.
Logo Concept Three
The core idea behind concept 3 was a rebirth.
The logo represents grace, hope, and rebirth - all of which are in line with the salon's luxurious services.
We used Serif fonts used to portray firmness and elegance.
The colour palette was pre-determined by the client
Celebrity Skin decided to go with Logo Concept Three - Rebirth.
The core idea behind concept three fell in line with the vision of the owner and what she aims to provide via her luxuorious and tailored treatments.