Our Blog
Should I trademark my logo?
One question we get asked a lot by our clients is whether or not they should trademark their logo. The most obvious answer is yes—it’s the only way to ensure complete legal protection of your brand assets. But there are a few other considerations that weigh into the...
What is a Vector File?
One of the bugbears every designer will come across at some stage is dealing with files they can’t work with. If you’re working with a designer, one of the best ways to get your jobs done quickly and easily—translate: cheaply—is by providing them with the right files....
Brand Identity – LUSH COSMETICS
It is interesting to look at different leading brands, their brand identity, and how it resonates with the common consumer. One of the hippest cosmetic brands of the 20th century, Lush Cosmetics has a brand identity like no other. How Lush comes across as a brand?...